Bang your friends….on Facebook

Marc Jacobs has taken Facebook ‘poking’ to a new level – as well as wink, like and poke, you can now Bang your friends on Facebook.

The PR and advertising bods have come up with a clever Facebook game in honor of the new Marc Jacobs fragrance for men, ‘Bang’.

Called ‘Bang, Your’re It’ the game lets you ‘Bang’ your friends’ profile pictures by giving your face the same impacted, crumpled look as the Bang fragrance bottle. The more profiles you ‘Bang’, the more points you get – bonus points for getting banged by people from other countries, and for getting banged after midnight. One special bang player will be chosen each day to win a prize, including the fragrance, Marc Jacobs clothing, and even a trip to NYC to attend the MJ runway show.

And who better than to star in the billboard adds than Marc himself. However, to warn you, he is naked, lying on tin foil with a giant bottle of Bang between his legs.

Marc says the name sprung to him while he was in the gym because it’s so masculine. The silver-toned bottle shape is meant to look as if it’s crumpled – like it had taken a bullet to its center, according to Jacobs

For the scent itself – I’m eagerly waiting to get my hands on some – but for now, Marc defines it as spicy, with top notes of black, pink and white peppercorns, a heart of primal masculine woods and a drydown of hypnotic elemi resinoid, aromatic benzoin, vetiver, white moss and patchouli. The Grooming Guy will give you the real review once it drops through the letterbox!

The fragrance will appear exclusively in Bloomingdale’s and in Marc Jacobs’ official shops in July and will be available worldwide from September 2010.

Check out http://marcjacobsbang.com/</a